The purpose of this session will focus on how cost is defined as the surrendering of resources. The cost of imaging is a value that is unique to the person or entity that is surrendering those resources, be they the patient, the radiologist, the healthcare system, the payer, or society as a whole. The concept of cost is often confused with price or charge values, but there is little relationship between these values and cost. This session will directly investigate the sources of confusion and refine the definitions of cost, price, and charge in radiology. Because cost is a critical element in defining value, the methods by which the aforementioned stakeholders of radiology determine and perceive costs will be explored in relation to the perceived value of radiology. Faculty representing diverse stakeholder domains will provide a rich and at times conflicting perspective on understanding the costs of radiology, framing the challenges of establishing radiology's value to diverse stakeholders. Developed in conjunction with Radiology Leadership Institute.
Geoffrey Rubin, MBA, MD, FACR - Consultant - GE Healthcare|Fovia, Inc.; Stock Options - HeartFlow
Danny Hughes, Ph.D - This speaker has nothing to disclose
Howard Forman, MBA, MD, FACR - This speaker has nothing to disclose
Michael Cuffe, MBA, MD - Stock Options - HCA; Officer, Director - HCA; Salary - HCA
Roy Beveridge, MD - Stock Options - Humana; Salary - Humana
Lewis Golden, R.T. (R) - This speaker has nothing to disclose
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